Salem Witch Trials Tarot Deck

Infographic Design
Illustration
Data Analysis

// Figma, Illustrator, Procreate

This tarot card deck contains data from a collection of articles about the 1692 Salem Witch Trials, in which the content was analyzed, grouped, and designed to create a non-traditional infographic in a set of 8 cards.

The set draws inspiration from tarot cards, which are a tools used for divination and reflection.
In combination with modern illustration styles, the cards serve to inform and entertain.

// researching the salem witch trials and collecting a variety of articles and data sets

Key Research Findings

// article information condensed into key findings

Initial Card Sketches + Mood Board

// moodboard establishes typographic inspiration, color palette, and visual graphic styles

// sketches of potential card concepts, including a timeline-based infographic, a traditional one-pager graphic, and a multi-card, tarot inspired layout

// COLOR: inspired by old newspapers, with high contrast between light and black and pops of color derived from tarot cards and ‘witchy’ aesthetics


// TYPE: inspired by bold, serif, and slab-serif typefaces typically used in historical texts and on public announcement flyers during the 1600-1800s, and contrasted by modern, sans-serif typefaces to represent modern witchcraft practices (like tarot) and the new age

Timeline Iterations

// the most challenging part of the card designs due to the quanitity of information that needed to fit within limited space

Final Timeline Design

// timeline is split across the back sides of each card, with the events of each section of the timelines relating to the theme of the rest of the card’s information

// Highlighted Person: Samuel Parris
// Card Theme: Puritan Theology

// Highlighted Person: Tituba
// Card Theme: How To Catch a Witch

// Highlighted Person: Sir William Phips
// Card Theme: Pro Parris v. Anti Parris

// Highlighted Person: Bridget Bishop
// Card Theme: Peace To The Victims